Sales Development Representative: Creando oportunidades que generan negocio

About the role

Practia is looking for a proactive Sales Development Representative (SDR) to manage and optimise the sales pipeline in Pipedrive. The SDR will ensure that no opportunity cools down, acting as the bridge between the commercial team and prospective clients while leveraging AI tools to personalise outreach.

Key responsibilities

• Maintain and audit the CRM (Pipedrive): log interactions, update deals and keep data current.
• Serve as the liaison between the sales team and customers, proactively checking the status of each account.
• Design and execute strategic follow‑ups according to the negotiation stage.
• Draft AI‑assisted communications (emails, WhatsApp) tailored to each client.
• Research and enrich company and contact profiles within Pipedrive.
• Identify prospects and manage the commercial process to generate meetings with potential clients.

Required profile

• Experience with Pipedrive or a comparable high‑level CRM.
• Hands‑on knowledge of generative AI tools such as ChatGPT, Gemini or Copilot.
• Excellent written communication skills.
• Ability to handle multiple accounts and tasks simultaneously.
• Proactive mindset with commercial judgement to interpret negotiation contexts.

Required skills

• Pipedrive
• ChatGPT
• Gemini
• Copilot