Content Creator – Social Media

About the role

Cover Company is looking for a creative and agile Content Creator who lives and breathes social media. You will be responsible for turning products, launches, trends and everyday brand moments into engaging Instagram and TikTok content that keeps the brand fresh and relevant.

Key responsibilities

• Create and publish content for Instagram, TikTok and other social channels.
• Conceptualize and produce Reels, TikToks, Stories, photos and product visuals.
• Record video and photo material in stores, offices, events and launches.
• Develop content around new products, tech trends, promotions and campaigns.
• Appear on‑camera when needed and direct others during shoots.
• Adapt current social media trends to the Cover Company universe.
• Collaborate with the Marketing team to translate commercial goals into content.
• Coordinate with photographers, filmmakers, designers and editors for larger productions.
• Maintain a steady flow of both planned and spontaneous assets for weekly posting, including weekends and key dates.
• Analyze performance data to identify high‑potential formats and topics.

Required profile

• Proven experience creating content for brands, companies or personal projects.
• Strong command of Instagram and TikTok, including current formats and trends.
• Good visual judgment and aesthetic sensitivity.
• Ability to shoot high‑quality video with a smartphone.
• Basic knowledge of photography, lighting, framing and video editing.
• Excellent organization, autonomy and speed of execution.
• Initiative to propose content ideas without constant direction.
• Interest in technology, consumer electronics, lifestyle and trends.

Required skills

• Instagram
• TikTok
• CapCut
• Adobe Premiere
• Canva (or similar design tools)