Client Partner – Inside Sales (SMB)

About the role

As a Client Partner – Inside Sales for Small & Medium Business, you will drive growth and retention of Sportradar’s SMB client portfolio. You will act as the primary commercial contact, combining relationship management, consultative selling and account ownership in a fast‑paced sports technology environment.

Key responsibilities

• Own and develop a portfolio of 50+ SMB clients, building trusted relationships through proactive phone, video, email and face‑to‑face interactions.
• Manage the full sales cycle: identify opportunities, qualify leads, conduct needs analysis, craft proposals, negotiate and close deals.
• Lead renewal discussions, implement churn‑reduction tactics and ensure high customer retention.
• Identify and pursue upsell and cross‑sell opportunities across the portfolio.
• Maintain a healthy sales pipeline using structured account planning and opportunity management.
• Respond quickly to customer enquiries with commercially sound solutions tailored to the SMB segment.
• Keep accurate client data, activities and opportunities in the CRM system.
• Collaborate with internal teams to deliver seamless customer experiences and successful implementation of commercial initiatives.
• Contribute to the evolution of Sportradar’s sales processes for the SMB market and share market insights with the broader commercial team.
• Meet agreed sales targets, activity levels, pipeline development and revenue growth.

Required profile

• Bachelor’s degree in Business, Sales, Marketing, Sports Management or equivalent practical experience.
• Proven experience in inside sales or account management, preferably with SMB customers.
• Strong consultative selling mindset and ability to build long‑term relationships.
• Excellent communication skills, both written and verbal, in English.
• Ability to analyse customer goals and challenges to position solutions effectively.
• Proactive, results‑driven attitude with a focus on meeting targets.

Required skills