Marketing Specialist – Digital & Social Media (Part‑time)
Virtustant
Description du poste
About the role
We are looking for a Marketing Specialist to lead our digital and social media advertising efforts. You will manage multiple platforms, optimise campaign performance and help drive customer engagement and sales.
Key responsibilities
- Manage Meta advertising, track monthly spend and conversion rates.
- Oversee email marketing via Klaviyo, creating targeted content based on purchase history.
- Direct Google Shopping campaigns using Go Data Feed.
- Develop and test new advertisement concepts.
- Upload and manage creative assets across all advertising accounts.
- Assist with Shopify tasks, including tracking tools and coupon setup.
Required profile
- Significant experience with Meta Ads, Klaviyo and Google Shopping.
- Proficiency in English for communication and content writing.
- Strong design capabilities and familiarity with AI creative tools.
- Technical knowledge of the Shopify platform.
- Self‑starter able to work independently with minimal training.
Required skills
- Meta Ads
- Klaviyo
- Google Shopping
- Go Data Feed
- Shopify
- AI creative tools
What we offer
- Part‑time employment with potential to scale to full‑time based on performance.
- Standard business hours (Monday‑Friday, 9 AM‑1 PM EST).
- Payment in USD or local currency, according to candidate preference.
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